Inbound Marketing Today with Neil Brown. Get more traffic, leads and sales online.

Welcome to Episode 28 of the Inbound Marketing Today podcast. In this episode we will discuss how you can increase website conversions with retargeting ads.

What you’ll learn in today’s episode:

What retargeting is
What pixel-based retargeting is
Examples of retargeting for different industries

Visit us online at www.InboundMarketingToday.com.

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027: 15 Ideas For Lead Magnets That You Can Use For Your Business 0

Oct 5, 2016

Welcome to Episode 27 of the Inbound Marketing Today podcast. In this episode we will give you 15 different ideas for lead magnets that you can use for your business.

What you’ll learn in today’s episode:

What a lead magnet is and why your business needs them
15 different lead magnet ideas

Visit us online at www.InboundMarketingToday.com.

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026: 6 Content Marketing Hacks to Attract More Prospects To Your Website 0

Sep 28, 2016

Welcome to Episode 26 of the Inbound Marketing Today podcast. In this episode we talk about ways to attract new customers to your website with content marketing.

What you’ll learn in today’s episode:

How to attract the right customers
Why a good headline is important
The 4 U's and why you should use them
Why you should have meaningful blog posts on your website
Importance of a resource page on your site
Why infographics are a good idea

Visit our website at www.InboundMarketingToday.com

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025: Top 7 Inbound Marketing Myths Debunked 0

Sep 21, 2016

Welcome to Episode 25 of the Inbound Marketing Today podcast. In this episode we debunk the top 7 inbound marketing myths.

What you’ll learn in today’s episode:

7 different inbound marketing myths
Who can do the inbound marketing in a company
How long it takes to see inbound marketing results
Whether or not inbound marketing is the only social media you had
What you can do when you think you industry is too boring to write about

Visit our website at www.InboundMarketingToday.com.

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024: 7 Quick Tips For Creating Email Newsletters That People Will Read 0

Sep 14, 2016

Welcome to Episode 24 of the Inbound Marketing Today podcast. In this episode, we discuss 7 quick tips for creating email newsletters that people will read.

What you’ll learn in today’s episode:

Different types of emails
Importance of a focused email
Why you should set the expectation to your subscribers of what they will be receiving ahead of time
Tips for a creating a creative subject line
Why you should keep your emails concise and to the point
Why you should consider plain text emails

Visit us online at www.InboundMarketingToday.com.

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023: 6 Effective Time Management Strategies for Social Media Marketing 0

Sep 7, 2016

Welcome to Episode 23 of the Inbound Marketing Today podcast. In this episode, we discuss ways to maximize your time when it comes to marketing with social media.

What you’ll learn in today’s episode:

Ways to make better use of your time when it comes to social media marketing
Importance of narrowing down your social media sites you are using
Why you should be using social media scheduling tools
Importance of setting aside time each day for social media
Value of delegation

Visit us on the web at www.InboundMarketingToday.com.

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022: How To Use Online Courses as an Inbound Marketing Strategy 0

Aug 31, 2016

Welcome to Episode 22 of the Inbound Marketing Today Podcast. In this episode we talk with Sid Bharath, with Thinkific. What you’ll learn in today’s episode:

What having an online course can do for your business
Why creating an online course would be valuable
What Thinkific can do to help you with creating an online course

Visit us online at www.InboundMarketingToday.com.

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021: How Snappa Used Inbound Marketing to Grow to 1,000 Paying Customers in Less Than One Year 0

Aug 24, 2016

Welcome to Episode 21 of the Inbound Marketing Today Podcast. In today’s episode we talk with Christopher Gimmer, Co-Founder of Snappa about how they gained 1,000 paying customers in less than a year.

What you’ll learn in today’s episode:

What Snappa is and how it was founded
Christopher’s story and the other ventures he tried before founding Snappa
The different inbound marketing tactics that Snappa uses
Importance of growing your email list
Snappa’s social media strategy

Visit our website at www.InboundMarketingToday.com.

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020: 3 Critical SEO Tactics You Should Avoid Today 0

Aug 17, 2016

Welcome to Episode 20 of the Inbound Marketing Today Podcast. In today's episode we talk about old SEO tactics that no longer work. Here are 3 critical SEO tactics you should avoid today.

What you’ll learn in today’s episode:

Why you need to update your SEO tactics
Why linking doesn't equal ranking
Why guest blogging is over
What your SEO focus should be
Much more!

Visit our website at www.InboundMarketingToday.com!

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019: 5 Ways To Improve Your Website's Bounce Rate 0

Aug 10, 2016

Welcome to Episode 19 of the Inbound Marketing Today Podcast. In today's episode we discuss 5 ways to improve your website's bounce rate.

What you’ll learn in today’s episode:

What a bounce rate is
What an average, high, and low bounce rate are
What having a bounce rate means
Steps to improve your bounce rate

Visit our website at www.InboundMarketingToday.com.

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018: How to Choose the Right E-commerce Platform for Your Business 0

Aug 3, 2016

Welcome to Episode 18 of the Inbound Marketing Today Podcast. We discuss how to choose the right e-commerce platform for your business.

What you’ll learn in today’s episode:

Selling physical vs. digital products
Where should your e-commerce platform be hosted
What services should your e-commerce store integrate with
What payment processor should you choose
Pricing differences between e-commerce platforms
Support options to consider with different e-commerce platforms

Visit us online at www.InboundMarketingToday.com.

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017: 8 Tips To Make The Most of Your Marketing Investment 0

Jul 27, 2016

Welcome to Episode 17 of the Inbound Marketing Today Podcast. We discuss 8 tips to make the most of your marketing investment.

What you’ll learn in today’s episode:

8 tips to make the most of your marketing investment.
Why it's important to make an inbound marketing investment
Importance of knowing your audience
SEO tips
Importance of creating an editorial calendar
Why you should involve your sales team in the process
Why you should be preforming a monthly review of your metrics
Importance of lead automation

Visit us online at www.InboundMarketingToday.com.

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016: 7 Benefits of Using HubSpot For Your Inbound Marketing 0

Jul 20, 2016

Welcome to Episode 16 of the Inbound Marketing Today Podcast. In today’s episode we will give you 7 benefits for using HubSpot for your inbound marketing. Have a great week!

What you’ll learn in today’s episode:

Benefits of using HubSpot
Different features of HubSpot
Importance of good analytics
Different price points for using HubSpot

Visit us on the web at www.InboundMarketingToday.com.

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015: 10 Simple Ways To Improve Your Website's User Experience 0

Jul 13, 2016

Welcome to Episode 15 of the Inbound Marketing Today Podcast. In this episode we discuss 10 ways to improve your website's user experience. We hope you enjoy the episode!

What you’ll learn in today’s episode:

Why it's important to create a good user experience
10 simple ways to improve your user's experience's
Importance of using white space
How to use images wisely
Importance of well-written headlines

Visit our website at www.InboundMarketingToday.com!

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